Stratos Jets · Visual Identity

Brand Style Guide

A reference for all colours, typography, buttons and design tokens used across the Stratos Jets digital presence.

01 — Colour Palette

Primary Colours

Deep Green

#24434D

Pure White

#FFFFFF

Metallic Gray

#898989

Infinite Black

#000000

Secondary Colours

Gray Cloud
#E6E6E6
Tertiary Gray
#DEE3E3
Blue Gray
#B2BDC2
Sunset Orange
#FF8A29
02 — Typography

Typefaces

H1 · Libre Baskerville Bold · 60px

Fly Higher

H2 · Libre Baskerville Bold · 50px

Private Charter

H3 · Libre Baskerville Bold · 40px

Your Journey Awaits

H4 · Libre Baskerville Bold · 30px

Book Your Flight

H5 · Libre Baskerville Bold · 20px
On-Demand Aviation
Body LG · Raleway · 18px

We exist to serve our private jet flyers, to be their educational resource, and to provide fair pricing and honest advice.

Body · Raleway · 16px

Stratos Jets serves as an agent for air charter. We don’t own or operate any aircraft and that is actually our competitive advantage.

Label · Raleway · 11px · 600 · Uppercase
Private Aviation
Caption · Raleway · 13px · Regular
Aircraft availability subject to change
03 — Buttons & CTAs

Button Styles

Primary · #24434D · Raleway 14px
Book a Charter
Secondary · Outlined · #24434D
View Fleet
Accent · #FF8A29 · Raleway 14px
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